Free resources
Tools you can usewhile you learn.
Practical learning becomes easier when you have a repeatable process. Use our free templates, checklists and worksheets to plan, practise and improve your content writing.
Content Writing Starter Checklist
A practical beginner checklist for learning, practising and reviewing core content writing skills — from research and planning to editing and responsible AI use.
Research & Audience Worksheet
A printable planning worksheet for audience understanding, research and evidence — know your reader before you draft.
SEO Content Brief Template
A printable brief to plan search intent, keywords, heading structure, evidence and calls to action before you write.
Editing Checklist
A ten-pass editorial checklist for accuracy, usefulness, clarity, search alignment and publication readiness.
Portfolio Planning Worksheet
A printable worksheet for planning writing samples, skills evidence and portfolio progress.
30-Day Content Writing Practice Planner
A structured 30-day practice sprint for building evidence through research, writing, editing and portfolio work.
Search Intent Worksheet
A printable worksheet for mapping query purpose, page type, answer needs and cannibalisation risk before you write.
Responsible AI Checklist for Content Writers
A practical review checklist for using AI as an assistant while keeping research, verification and editorial judgment human-led.
Client Content Brief Template
A printable brief for scoping a client content project before drafting — goals, audience, requirements and delivery notes.
Content Writing Practice Tracker
Record practice outputs, feedback and revision priorities — an Excel tracker with a printable weekly companion.
Content Writing Pricing Calculator
A spreadsheet planning tool for estimating project pricing, with a short guide — a planning aid, not a pricing guarantee.
Agency Readiness Checklist
A high-level self-assessment for writers considering the move from individual delivery to a structured agency model.